Event Overview

Move beyond creating brand awareness on social media sites: Find out how to generate extra leads…turn interest into bookings…and make money

This event will provide travel executives with a definite how-to guide on measuring and monetizing social media. You’ll hear from senior speakers who have cracked the nut and have proven case-studies and analytics to share. By attending you’ll get the tools you need to push you social media strategy onto the next level; find out how to generate leads, drive traffic, boost conversions and ultimately grow sales.

This is the only travel conference in the world to be focused 100% on social media. By attending you’ll get information which is simply not available anywhere else.

Attend to:

  • Learn how to measure and monetize your social media campaigns
  • Discover how to profit from mega-sites like YouTube, Facebook and Bebo
  • Create a social media strategy that leverages your marketing spend
  • Align your search strategy with your social media campaigns
  • Find out how the semantic web will impact your business
  • Reach out to specific audiences on niche social media sites
  • Target the business traveler through social networks
  • Appeal to the next generation by utilizing online networks and mobile technology

Don’t just take our word for it – here’s some of the feedback from last year’s attendees:

The best conference I have ever attended. I’ve never walked away with so many action items and ideas for improvement of my brands site. I am excited about being part of the travel market during this time of incredible change
Alex Orson, Manager e-Commerce, Hyatt Hotels and Resorts
The best organized conference I have ever attended. At EyeforTravel events you get a lot more than you expect
Amy Zhu, VP Business Development, Wentrip
Four weeks of research accomplished in just two days! Fantastic overview of some of the key players in this space
Beckie Watson, VP New Business Technology, Travelport
A great summary of how social media affects the travel industry. Nice presentations from various sources across the travel industry. Excellent case studies
Sophie Gonin, Marketing Manager, VirtualTourist.com
The quality of this conference was really high. Speakers are all very insightful, honest and open which is very important
Amy Wang, Associate Manager, Marketing, Hyatt Hotels and Resorts
The range of speakers and their knowledge and passion for the topic was extremely inspiring. I came away with a list of ideas to share with our marketing team. On a personal level I am very excited about being part of the travel industry in such an exciting time
Charlotte Johnson, Market Development Manager, Tourism New Zealand
The conference was very good. The speakers were well prepared and very informative. I would definitely recommend others to attend
Nickey Mallon, Revenue Manager, Grand Hyatt Denver
This event was right on target. It delivered information on a very important topic at a critical time for the travel industry online. I can’t wait to attend next year
Ken Knecht, Interactive Media Specialist, MeringCarson
I found the information and speakers to be extremely interesting insightful and practical
Roy Stepanian, President, International Travel Communications
I was extremely impressed with the wide variety of companies, each sharing their experiences, business models and opinions on other major online players. The topics were very relevant and the speakers were informative, quick, witty and very informative
Rita Schiesser, AdWords Account Associate, Google
As a General Manager of a hotel, the program identified many opportunities to explore. The clear message is; ignore UGC and Social Media at your peril. This conference is a must
James Carmody, VP and General Manager, Seaport Hotel
I really enjoyed this conference and found it very useful. I definitely have a lot of work to do when I get home
Carolina Delgado, Website Manager, Grupo Posades
Highly relevant event, important topics with clear outcomes presented by industry leaders
Alicia Darvall, VP Business Development, World Nomads
A wonderful event that specifically addressed Social Media in the travel industry. The networking was fantastic as were the presentations
Christine Farina, Associate Marketing Manager, The Walt Disney Company
This was my first EyeforTravel event and I am already looking forward to the next one. I appreciated the depth and breadth of the topics discussed
Cassandra Jeyaram, Social Marketing Manager, IHG
It is always good to take a step back from our own business and look at the bigger picture. That’s exactly what EyeforTravel events do! Very refreshing!
Sarah Drake, Strategist, BSSP
This was a very well organized event and has left me with many ideas to share with my team
Valentina Green, Project Manager, Research, Walt Disney Parks and Resorts
I have never attended an EyeforTravel event before, but will definitely attend another. The speakers were well versed and the topics diverse. A great event all round
Jay Jenkins, Product Manager, IHG
Only EyeforTravel events deliver such a huge amount of quality information in such a short amount of time
David Meier, AVP, Product Development, Interval International