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Forum Agenda
This is the draft agenda. Speakers are currently being recruited and the final agenda will develop with time. To be involved, or to suggest topics for the agenda, call Tim Gunstone on +44 207 375 7557 or email tim@eyefortravel.com
Speakers will be announced shortly. Please check back for regular updates
19 September
9:30 - 11:00 Reservation Technology: Backend - Ease of use for your hotel
- Build or buy - understand how to assess the most cost-effective solution for your hotel
- Learn how to identify your own requirements and communicate these to potential suppliers
- If you choose to buy in third party technology, is it better to opt for a commission based of fixed fee deal? What are the merits and pitfalls of each?
- Find out how to select a booking engine that allows you to easily update rates and inventory, and has enough room for you to sell your facilities effectively
- Data reporting. How to identify the data that you wish to capture and select a solution to enable this.
- Providers are now offering services such as SEO/SEM, multi-language, multi-payment, e-concierge and mapping. Find out how to get a customized solution for your specific needs
11:00 - 11:30 Coffee Break
11:30 - 1:00 Reservation Technology: Frontend - Ease of use for your guests
- Decent bandwidth, multilingual, multicurrency, single vs multi-screen... what factors do you need to consider to ensure the best booking experience for your customers?
- How important is it that you WBE matches the look and feel of your own website?
- Real time rate and inventory updates. Understand the importance of instaneous updating and the technology that enables this to happen. And if a particular product is not available, how can you ensure that your customers see the alternatives?
- How can you aggregate content from multiple sources, and syndicate your own content to other sites (such as meta-search sites)?
- How is the use of AJAX / XML technology leading the way toward the ultimate booking experience for customers?
1:00 - 2:00 Lunch Break
2:00 - 3:30 Channel Management Technology - How to manage price and inventory across multiple distribution channels
- Getting the balance right. Is it better to distribute your inventory through as many different channels as possible - or select only those distribution partners you know and trust?
- Maintaining control - choosing a channel management system that ensures rate integrity in all channels
- How can effective channel management help you to maximise revenues across all your distribution channels?
- How can you control rates and inventory availability in real time across all your distribution channels?
3:30 - 4:00 Coffee
4:00 - 5:30 Error limitation and improved efficiency through integrated distribution and marketing management
- How important is it that your reservation, distribution and marketing solutions are fully integrated?
- Is XML a viable and cost effective solution for individual properties and small chains? What are the alternatives?
- Understand the role of XML in creating seamless integration between your property management, revenue management online marketing and distribution technologies
- Find out how to create intuitive affiliate marketing systems which integrate in real time with your booking engine to serve the right offers and the right time in the right channels
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Sign up to meet, debate and learn from all these top speakers and contributors:
- Ian McCaig, CEO, lastminute.com
- Faisal Galaria, MD Europe, Kayak
- Henriette Thilert, Head of Ancillary Revenue, Aer Lingus
- Pia Viljaniemi, eBusiness Development Manager, FINNAIR
- Odd Langvatn, Managing Director, Widerøe Internet AS
- Glenn Fogel, MD International, Priceline
- Thorsten Scherzer, VP Distribution, Air Berlin
- Jerry Dunn, Distribution Director, easyJet
- Tim Davis, SVP IT and Commercial, Hilton International
- Inge van den Acke, Direct Marketing Manager, Eurorelais
- Alyson Playford, Head of Global Travel Partnerships, British Airways
- Nicola Simionato, Head of e-Commerce, Gulf Air
- Lisa Orna, Head of Business development, EMEA, Hertz
- Sotiris Damianos, Managing Director, Hotelopia
- Gareth Gaston, Managing Director, Octopus Travel
- Isabelle Taylor, Director of Affiliates & Partnerships, The Trainline
- Niki Van Wijk, Head of e-Commerce, Transavia
- Daniel Kerzner, Regional Director of Marketing, Starwood Hotels & Resorts
- Speaker tbc, Eurostar
- Rex Demanser, Vice President Distribution & Revenue Management, Kempinski Hotels
- Shawn K Jereb, Corporate Director Revenue Management, Orient Express Hotels, Trains & Cruises
- Henrik Imhof, Head of Yield Management & Pricing, Sixt Autovermietung GmbH & Co KG
- Wilhelm Weber, Director Performance & Revenue Optimisation, World Hotels
- Chris Martin, Head of Revenue Management, Ramada Jarvis Hotels
- Alex Gisbert, Regional Director of International Strategic Accounts, Expedia Partner Services Group
- Horatiu Tudori, Professor, Ecole Hoteliere de Lausanne
- Chetan Sharma, Director, Simon Kucher (UK)
- Christain Vitiello, Head of Revenue Managment, Haven & British Holidays
- Serge Chamelian, Business Development Manager Revenue Management, Amadeus
- Henrik Reimers, Regional Revenue Manager, Choice Hotels Scandinavia (panel)
- Neil Corr, Group Revenue & Distribution Manager, Premier Inn
- Chris Amenechi, eCommerce & Distribution Planning, Continental Airlines
- Ken Muir, global payments manager, British Airways
- Wim Kruit, Online Payment, Transavia
- Martin Shields, Senior Manager Ecommerce, Visa International
- Tobi Kuhlang, Vice President Revenue Development, Accor
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